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The Greatest Story Ever

The story of the 4 founders

Updated over a week ago

Early Bonds in New York City

In the grandest city in the world – New York City , three friends—Steven, Anthony, and Javoni—forged a bond on the baseball diamond that seemed destined to last a lifetime. Through the sweat of high school baseball, the camaraderie of summer leagues, and the shared dreams under the lights, they knew they’d become more than teammates; they’d become brothers.

Diverging Paths for College

Yet, as often happens, life's paths diverged with college. Javoni ventured South to pursue his baseball career and college degree, While twins Steven and Anthony stayed local, just an hour north of the City, to pursue the same goal. For a time, the distance and their busy lives thinned the threads of their connection.

Reconnection Through Day Trading

In 2019, however, fate intervened through the unexpected avenue of day trading. Each, independently discovering a passion for the financial market's dynamic world, reconnected and reignited the friendship they once had. They quickly found that their common understanding and experience on the baseball diamond offered a unique edge in trading – the ability to learn how to deal with taking a loss. When you strike out, there is always another at-bat. They began to navigate the markets together, their old teamwork translating perfectly into this new arena.

A New Venture in the Prop Trading Space

This renewed alliance blossomed into something greater in the summer of 2021 when they identified an opportunity in the Prop Trading Space. Not only could they leverage their personal skills to earn simulated trading capital, but they could help others do the same. So they did just that, helping hundreds of other young day traders get funded for a whopping $96M in collective simulated trading capital in their first year in business.

Founding of ETX Funding

In the winter of 2022, they noticed a gap in the trading evaluation industry. Leveraging Javoni's sales acumen, Steven and Anthony’s tech-savvy and business building skills, they founded ETX Funding. Their mission was clear and ambitious: to redefine the essence of trading by blending the serious nature of the craft with elements of gamification to enrich the user experience.

The Arrival of Brandon

A turning point came in the spring of 2023 when Brandon was introduced to the group. A seasoned entrepreneur with a keen eye for innovation and a deep understanding of the market's nuances, Brandon played a crucial role in shaping and executing the vision for ETX Funding. His expertise in the digital world of tech and Web3 infused the venture with a new level of depth and professionalism, propelling their ideas from concept to reality. Brandon's involvement became one of the catalysts for transforming ETX Funding into the most dynamic entity in the trading evaluation industry.

Vision and Values of ETX Funding

ETX Funding isn’t just another prop firm; it’s a revolution built on the foundation of shared values and experiences. The partners envisioned a platform where traders worldwide could find a sense of belonging, a community-driven environment that feels like home. By focusing on developing traders not just through technical skills but also by coaching them on psychological resilience and robust risk management protocols, they aimed to cultivate successful traders equipped for the long haul.

Their commitment to integrity, love for trading, and dedication to excellence became the pillars of ETX Funding. "Infinite Possibilities, for Committed Traders" their mantra, reflected not just in their business model but in every strategy session, every piece of advice, and every community engagement they will foster. Steven, Anthony, and Javoni had embarked on a journey that began with a simple love for baseball but with the addition of Brandon, had since evolved into a quest to change the trading world. Through ETX Funding, they aspire to leave a legacy that mirrors their journey: one of friendship, resilience, and unwavering commitment to making a difference.

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